I was actually on board a cruise ship in the Caribbean (more about that soon) during the Super Bowl, so I missed this commercial when it was first shown. I didn’t even know about it until yesterday when someone sent me an email about it. I’m not sure why this guy thought I was Snickers or Mars or really why he thought this site has anything to do with Snickers. You’d be surprised how many oddball emails about candy I get. This is the actual email I received:
I have to express my discontent on the Super Bowl commercial advertisement which features two men kissing after eating the same candy bar. As a family man, I was disgusted, to have that display of disregard and inconsideration from corporation which once consisted of better family values. You can be sure that my support for your products as ended.
The snicker bar company has hit a new low and I say new, because, with all the crude companies out there, no one knows what to expect from their commercials; I would have never expected the one company which would push the envelope this year would be the one company that we love the most.
I will discontinue consuming. I have the eyes and ears of over 450 families in my circle of friends and families. You can count on me sharing my discontent with them as well.
It turns out there was a enough backlash form the public about the commercial that Snickers has pulled the ad. Even the supporting websites for the ad now redirect to the main Snickers website.
So what do you think – is the commercial funny? disturbing? offensive? Leave a comment!
As I’m sure many of you know, companies produce different versions of their products for different parts of the world, and along with that, comes different advertising campaigns that we’ll never see. Thanks to the Internet, localization is pretty easy to get around so you can enjoy the weirdness that other countries get and you miss out on.
Take for example, the above picture. A superhero based on the Snickers Candy Bar. As far as I can tell, (based on Google’s translation) the above character, named Super Olli, is available and willing to help you do all the menial tasks that you don’t want to do. There is an application for you to fill out to request Super Ollie’s help on whatever you desire. It appears he has already helped out a floral designer, so you could be next!
The whole thing seems to be in cooperation with ProSieben, which is Germany’s largest television station. So if he comes to help you, you may also be appearing on the channel, but I’m not entirely sure. Sorry, I have no German skills.
In addition to the awesomeness of the picture above, you can also download video clips of Super Olli, ringtones, and wallpapers. You can also see a German Snickers commercial featuring a different Superhero saving a commuter train, and you don’t even need to understand German to get the joke.
If I have any details incorrect, I apologize. German-speaking readers should feel free to correct me.
(Editor’s note: I think I found my Halloween costume for this year!)
Yes, that’s right, we were on TV Sunday. We were on Current TV’s Google Current segment (yeah – I hadn’t heard of it either). According to the site, “Current is a national cable and satellite channel dedicated to bringing your voice to television.” I don’t get this channel in my area, but a reader named Dani saw it and let me know about it.
I’m just a guy who likes candy and started a website – do you know how cool it is to be mentioned on TV? Even if it is a little-known channel? I was thrilled when we were mentioned in a newspaper and on the radio! Just had to share. :)
I ran across a Skittles commercial on the web today that I haven’t seen on TV yet. This one is dubbed “Skittles Leak”. It’s weird and funny at the same time. You can view it by clocking on the image above.
By now, surely everyone has seen the Skittles “Long Beard” commercial. Just in case you haven’t, you can view it by clicking the image below.
Whatever ad agency is doing these commercials needs a raise. I hope there is more in this series.
Just for comparison – here are two OLD Skittles commercials:
