Remember those plastic wrist bands that everyone was wearing a year or two ago? First available in yellow and bearing the inspirational message “Livestrong,†they were sold by the Lance Armstrong Foundation to raise money for cancer research. The campaign was so successful that other organizations also began to sell bracelets in various colors – pink for breast cancer, green for kidney donation, and so forth.
Even satirical newscaster Stephen Colbert got in on the action – after breaking his wrist, Colbert attempted to convince celebrities and fellow newscasters to wear “Wriststrong†bracelets in support of awareness against “wrist-related violence.†(The proceeds were actually donated to a fund that aids in the rehabilitation of injured American soldiers.)
Perhaps due to the wide availability of flea-market and dollar-store knockoffs, the bracelet fad has faded. However, the candy industry, usually pretty fad-conscious, has only now given us these: Boo Bands edible gummy bracelets. The individually-wrapped bracelets come in blue, red, orange, and purple, and bear the inspirational messages of “SPOOKY,†“TRICK,†“TREAT,†and, of course, “BOO!†(Oh well… who wants to be preached at by Halloween candy anyway?)