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Introducing Cotton Candy - With New Awesome Flavors!

4:57 pm by Candy Press Releases in Candy Press Releases

Classic HOT TAMALES® and MIKE AND IKE® Flavors given a new twist!

Beverly Hills, CA – May 30, 2008 – Taste of Nature, Inc., the maker of Cookie Dough Bites, Muddy Bears, Sqwigglies and Shari Candies announced that it will be expanding its cotton candy offerings through a license agreement with Just Born, Inc. a leading candy manufacturer. Currently, Taste of Nature, Inc is among the USA’s leading manufacturers of pre-packaged cotton candy with a portfolio of licensed, private label and proprietary brands.

The HOT TAMALES and MIKE AND IKE Brands deliver unique taste sensations and are among the top selling candy brands in the U.S. marketplace today. “We’re excited to offer these two leading brands in cotton candy,” said Scott Samet, co-President of Taste of Nature, Inc. “With these products, consumers can now enjoy these classic flavors in a whole new way!”

Each colorful package of MIKE AND IKE Cotton Candy offers up to three flavor blasts including signature flavors cherry, lemon, and lime. HOT TAMALES Cotton Candy emulates the delicious “hot cinnamon” flavor for which the brand is so famous.
Both the HOT TAMALES and MIKE AND IKE Cotton Candy will be available nationwide during the Summer of 2008. “The large MIKE AND IKE® and HOT TAMALES® consumer base is interested in new and exciting ways to experience these popular brands’ unique flavors and personalities – we expect these new products from Taste of Nature to be very well received,” said John Kerr, Director of Market Services & Licensing at Just Born.

The product will be available in a wide variety of retail channels in a 2.5 oz. mylar bag. Merchandising vehicles include display cases, trays and clip strips.

Learn more about HOT TAMALES and MIKE AND IKE Cotton Candy by visiting the Taste of Nature website at: www.candyasap.com

About Taste of Nature
Founded in 1992, Taste of Nature, Inc. is a rapidly growing candy and snack food manufacturing company whose fun and innovative products may be found on store shelves nationwide. The company manufactures and markets a large variety of licensed and proprietary brands including: Cookie Dough Bites, Care Bears Gummi Bears, Sqwigglies, Muddy Bears, Nathan’s Famous Gummi Hot Dogs, Ringling Brothers & Barnum and Bailey Cotton Candy, Cotton Candy Swirlz, The Simpsons Fruit Snacks and Shari Candies.

About Just Born

Just Born, Inc., is a privately owned company founded in 1923 and headquartered in Bethlehem, PA. Its PEANUT CHEWS® manufacturing facility is located in Philadelphia. Just Born makes PEEPS® Marshmallow Candies, MIKE AND IKE® Chewy Fruit Flavored Candies, HOT TAMALES® Chewy Cinnamon Flavored Candies, ZOURS® Chewy Sour Candies, PEANUT CHEWS® Brand Candies and MIKE AND IKE®, HOT TAMALES® and TEENEE BEANEE® Jelly beans. The company employs over 560 associates and markets its candy in over 50 countries. Please visit “peanutchews.com”, “mikeandike.com”, “hottamales.com” and “justborn.com” for more information.