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New York Times Best-Seller Inspires Chocolate Bar

Praline Chocolates Transitions New York Times Best-Seller The Blue Day Book From International Best-Seller Lists to the Palettes of Chocolate Lovers Everywhere

“If you’re in need of a smile, a quiet chuckle, or a general pick-me-up, then you won’t leave the ALL CANDY EXPO disappointed,” explains Praline Chocolates owner and managing director Angus Suttie. Praline, together with New York Times best-selling author Bradley Trevor Greive (BTG), offer lips a reason to curl with the introduction of Blue Day Chocolates—Chocolate That Cheers You Up—debuting at the ALL CANDY EXPO, Chicago, IL, September 17-18.

No one with lips can read the New York Times best-selling The Blue Day Book without smiling—it’s guaranteed. Now, chocolate lovers can experience the same delight, as Praline transitions Bradley Trevor Greive’s New York Times best-seller from international best-seller lists to the palettes of chocolate lovers around the globe with its three varietal Blue Day offerings, including: Milk Chocolate, Dark Chocolate, and Toffee & Macadamia in Milk Chocolate.

“Just like the book that inspired it, Blue Day Chocolates tell a story while presenting chocolate-lovers with a remedy for long days at the office, interminable meetings, bad hair days, or indigestible airline food,” explains Bradley Trevor Greive.

As part of this special launch, Bradley Trevor Greive—whose books have sold more than 15 million copies in more than 105 countries—will personally introduce the chocolates with a media Press Conference on Monday, September 17, 2:00 pm, at the EXPO’s MEDIA CENTRE. We hope you will consider attending this special event which promises to offer a unique way of covering the trade show.

About Praline

Based in Australia since 1981, Praline services clients internationally—always offering the highest levels of quality and commitment, using traditional classic recipes, while utilizing the most modern technology and equipment available. Praline specializes in creating quality ranges of chocolate which can cover all moods, from celebrations to lazy afternoons. In addition to its licensed ranges like Blue Day Chocolates, Praline produces gourmet confections ranging from cream truffles, novelty chocolates and block chocolate to indulgent cookies.

About Bradley Trevor Greive (BTG)

Bradley Trevor Greive is the author of sixteen books, four of which are New York Times best-sellers. A former Australian paratrooper, BTG left the army to pursue more creative misadventures. He has been bitten by wild monkeys and rabid bats and was accepted into Russia’s cosmonaut training program—though those incidents were hopefully unrelated. BTG spends most of his time in a small Australian hamlet, from where he supports conservation initiatives on every continent. He and his books have been featured by The Associated Press, The Early Show, The Ellen DeGeneres Show, USA Today, and more. Look for his upcoming book, Every Day Is Christmas, this holiday season.

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