Just a little over a year ago I wrote a quick article about the announcement of Stride Gum by Cadbury-Adams. On January 9. 2007 we had our 12th comment on that article and the first one that mentioned eating the wrapper:
Can you eat the Stride bubble gum wrapper? Someone is telling people that it is edible…Is it?
Chew the wrapper? Where did this come from? I know you can eat the inner rice paper wrapper of Botan Rice Candy, but chew the wrapper of a gum? I dismissed it as the ravings of a lunatic Candy Addict, but then we kept getting more and more comments sparking a debate on the chewableness of the wrappers. We currently have 64 comments on that article – most of them dealing with whether or not you can chew the wrapper.
I did some poking around and there are many instances online of people either saying you can chew the wrapper or people asking if it’s true. At the time of this writing, even the Stride Gum wikipedia page says the wrappers are made of rice paper and can be eaten.
So, I finally decided to do something about this. I contacted Cadbury-Adams, the makers of Stride, to get to the bottom of this. I posed one simple question: “Are Stride Gum wrappers intended to be chewed?” This is the official response I received:
While Stride(r) gum is designed to be chewed for a ridiculously long time, our gum wrappers are not. All of our gum wrappers are made with materials that comply with FDA regulations for food contact materials; however, none of our chewing gum wrappers are designed to be ingested. While there’s nothing toxic in them, gum wrappers aren’t intended for ingestion and gum wrappers should not be eaten. Should you have any questions or concerns about your children ingesting gum wrappers, please contact your doctor or other health care professional.
(note that the above official statement goes for all of Cadbury-Adams gums – not just Stride)
So, there you go. Myth debunked. Can you chew the Stride gum wrappers? Yes – just like you could eat/chew any piece of paper (though it’s not recommended). Should you chew the Stride Gum wrapper? The official word says no. The wrapper is not intended to be chewed or eaten and will not add anything good to the gum (though it won’t hurt you). Just enjoy the gum as they intended it – wrapper-free!