UPDATE: CONTEST IS NOW CLOSED

Our friends over at Hershey’s have given us a great little prize pack to give to our readers to help promote their summer s’mores giveaway… the package includes: a six pack of Hershey’s chocolate, a bag of Jet-Puffed Marshmallows, a box of Honey Maid Graham Crackers, four telescoping S’mores skewers in a branded Hershey’s case (I have a set of these and they are awesome), and Rascal Flatts’ newest CD “Unstoppable.”

HOW TO ENTER: Just leave a comment on this post before Friday, April 30th, 2010 at midnight EST. Leave a comment about s’mores – make us laugh, make us cry, make us smile. Anything that has to do with s’mores and evokes an emotion. The winner gets the prize pack! Be sure and use your real email address when commenting and make sure emails from candyaddict.com don’t get labeled as SPAM. While you’re at it, go visit PureSmores.com!

Offer open to U.S. residents only and prize must be shipped to a U.S. address. Limit one entry per person. Winners must be 18 years or older to win. Void where prohibited by law. If the winner does not reply within 48 hours to us when we send the winning email, the prize will be forfeit and another winner will be chosen.

Nothing says summertime fun like country music and the classic combination of pure Hershey®’s Milk Chocolate, graham crackers and marshmallows. Hershey®’s brand and Rascal Flatts have partnered to help fans celebrate summertime S’mores with the release of “Your Day to Get Away,” an exclusive downloadable song. For a limited time, the first 350,000 fans to visit PureSmores.com can download the Rascal Flatts’ song specially crafted for Hershey’s S’mores.

Drop by PureSmores.com to find S’mores recipes, the Rascal Flatts download, and a bunch more S’mores stuff!

• PureSmores.com

(image from Alana Elliott at Flickr)
Last week, we invited some friends over for an evening campfire and s’mores. Everyone knows s’mores: graham crackers (blech), marshmallows (okay, getting better), and Hershey’s chocolate bars (yes! give me some). I bought the biggest, thickest Hershey’s bar I could find. I think it weighed 4.2 pounds (1.91kg).

Hershey’s is a smart company, and they know that anyone who has one of their smooth, delicious chocolate bars will be forced (by arm twisting and occasional use of The Rack) to share. For this reason, they mold their chocolate bars into an interesting collection of “mini bars” joined together by “connective chocolate.” The connective chocolate is an ambiguous gray zone that can never be divided equally. By the strictest rules of chocolate etiquette, the person entrusted with breaking the bar into its mini bar pieces must place uniform pressure on each mini bar and attempt to break them into pieces that differ by no more than .001mm in size. Most people cheat.

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Have you ever taken a bite out of a candy bar and thought “This is so wrong!” Do you feel that your love for all things candy is not adequately represented in any product on the market? Is there just a brilliant candy bar buried in your mind that your just waiting to see materialize one day?

If you, like me, answered yes to those questions, then you will understand why I am undergoing a process of creating my own candy bar. All too many times I have been disappointed by hollow promises of candy wrappers beguiling me into purchasing bad candy. No more excuses! I have decided to make my own bar so that way I control the quality of ingredients and make sure there is nothing in it that I don’t want.

Seeking inspiration for this bar, I turned to the month. August. Well… here in Austin, TX, it’s incredibly hot and humid, but that’s summer for you. And what says summer like going out into the woods and camping? And can you really camp anywhere without making s’mores? So in honor of all things woodsy and s’mores-related, I have concocted an inverted s’mores black forest bar that I call Lost in the Woods.

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(image from Threadless.com)

I’m not really a big fan of numbers. Or science. Or instruction manuals, for that matter. So I don’t really know if all the specs work out. But I do enjoy t-shirts. And I love s’mores. And since my affinity for the latter outweighs my disdain for the former at a ratio of exactly 7652:1 (did I do that right? Like I said, I’m really more for the candy than the math) I feel that puts me in the clear to adore this S’mores how-to shirt from Threadless.

My only concern? I have always – always – constructed my s’mores with the marshmallow on top of the chocolate square. Have they changed the rules since I took S’more 101? ‘Cause I gotta tell ya, I don’t know that I’m willing to change. It’s pretty perfect that way. Despite this flaw, however, I am looking forward to the “more detailed instructions” promised to follow in S’more 201. Do you think that includes the introduction of additional ingredients? Because a thin layer of peanut butter spread beneath Graham Cracker Sheet #1 makes for an awesome advanced s’more.

• S’more 101 T-Shirt at Threadless T-Shirts