The new M&M’s Premiums line has arrived, and as soon as you see a box you’ll realize that these are no ordinary M&M’s. These M&M’s are something special. From presentation to taste, M&M’s Premiums are quite impressive, hitting the mark in both style and substance.
The presentation is fantastic, starting with the outer packaging. The typical M&M’s bag has been swapped out for a sleek, upscale-looking box that is resealable on the outside as well as on the inside, as both the outer carton and the plastic inner pack of M&M’s come with resealable tabs to keep the candy locked in and fresh.
It’s a small but wonderful innovation, as it allows buyers to carry, share, and store the M&M’s without worrying that they’ll spill. You can also pour out a handful for a friend and then save the rest for later without having to resort to the old school M&M’s pack method of rolling the bag as tight as you can and shoving it in your pocket, which is nice.
The M&M’s themselves are also quite striking: with pearly shells of soft mint green, royal blue, shimmering copper, raspberry red, and a dazzling lavender, the M&M’s provide a lovely visual that I’m sure will be quite popular for parties, gifts, and holidays. Their decorative quality is fancier than your typical holiday-themed M&M, which makes them appropriate candy decor for weddings and other formal events as well. They really are quite lovely. Almost too pretty to eat.
Almost. But come on, now. A pretty candy shell isn’t going to stop me from shoveling M&M’s into my mouth in the least dainty way possible. I can’t help it, man! I’m a Candy Addict!
Continue reading →
