One of the all-time favorite Easter candies is also one of the simplest: a solid chocolate egg, coated, M&M’s-style, in a crisp candy coating. And, as is so often the case, it’s that deceptive simplicity that makes the Mini Egg so hard to duplicate: the subtle, yet unique flavors of the chocolate and shell are so integral to the Mini Egg experience that no other brand can quite capture it. Not that that’s stopped them from trying, though. In addition to Hershey’s Eggies and various no-name brands, Mini Eggs now have yet another imitator: M&M’s Speck-tacular Eggs.

In addition to that not-so “speck-tacular” pun in the name, there’s definitely something ironic about M&M’s competing with a product that is, in a roundabout way, a rip-off of M&M’s. It’s like when The Simpsons got more raunchy in order to compete with Family Guy, which itself started as a rip-off of The Simpsons… anyhoo, moving along….

The bag design is a little odd, with its tiny M&M’s logo and the name of the product printed even smaller than that. The yellow banner advertising M&M’s “Join the Hunt” contest is bigger and more eye-catching than the logo. What’s more important here? And I had to look at Red and Yellow there for a few minutes before I realized that they were coming out of an Easter bunny suit, and Yellow wasn’t just randomly carrying around a severed Easter bunny head. At least the eggs on the bag are printed nice and big, so there’s no doubt about the package contents.

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Candy: good. Ice cream: good. Combining the two: freaking awesome! For the third year, Baskin-Robbins has created a line of limited edition candy bar-inspired flavors and creations to add to their already substantial lineup.

Through May 3, 2009 you can enjoy two of your favorite candies, Snickers and M&M’s, combined with ice cream at Baskin-Robbins. From sundaes to shakes and cakes, you’re bound to find a combo that tickles your sweet tooth. Check out the website for some of their creations, and be sure to pop down to your local Baskin-Robbins to enjoy the sweet treats!

• Candy Bar Madness at Baskin-Robbins

Easter is just around the corner, and while Candy Addict is still experiencing growing pains, we’re still here to celebrate the season and offer you great giveaways! Our 3 Musketeers Giveaway is still swinging, and now we’ve got a fabulous M&M’s giveaway to add to the fun!

This time around, we’re asking readers to leave a comment with their favorite Easter candy memory. We’ll pick our two favorite memories and one random entry to win two bags of Easter pastel M&M’s! As always, there are a few rules: Only one entry per email address. You must be over the age of 18 and live in the Lower 48 (sorry Alaska and Hawaii). If we don’t receive a response to your emailed winning notification within two days we will pick another winner. Contest is open from Friday, March 20 until midnight April 5, 2009.

Don’t forget to check out M&M’s Hunt for Yellow Easter Contest. You could win $25,000!

• M&M’s Website

Oh, Valentine’s Day. The one day a year when, for some reason, it becomes socially acceptable for respectable adults to stand on the subway carrying giant teddy bears and “I Wuv U” balloons. The world becomes a mass of pink and red, with flowers and hearts and, happily for us, tons of candy boxes lining store shelves. For some people, Valentine’s Day is a big old mushfest, and they wouldn’t have it any other way. For the rest of us, Valentine’s Day is simply the day before February 15, the real holiday, when all of those delicious heart-shaped candy boxes get marked 75% off.

However, there are some options for the anti-pink and red brigade this Valentine’s season, as the folks at M&M’s/Mars are once again promoting their all-green M&M’s packages, an homage to the urban legend that celebrates the, uh, romance-enhancing properties of the green candy shells. On each package of Green M&M’s is Ms. Green herself, sassy as ever, reminding us that green is, in fact, the “New Color of Love.”

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Those lovely folks over at M&M’s have generously offered to provide two Candy Addict readers with a nice little Valentine care package containing four packages of those seasonal favorites, All-Green M&M’s. How can you get in on the goodness? Simple! Just leave a comment that creatively uses the word “green” in some way. Two entries will be chosen at random (but only if your comment is creative – just leaving the word “green” won’t cut it!).

You have until midnight on Friday, February 6 to get those entries in, so get cracking!

Also, be sure to check out M&M’s The Color of Love Valentine’s Day contest. You could win a trip to Paris!

Update:
Our winners were Lauracat and Bob. Congratulations!