The way I see it, there are two ways to make a Reese’s special edition candy, and they hinge on the two main elements of a peanut butter cup: the peanut butter, and the cup. You can take that distinctively dry, salty, crumbly peanut butter and use it in a non-cup format, with results like the Reese’s Crispy Crunchy Bar, and even non-candy items like Reese’s Puffs Cereal and Reese’s Cookies. Or you can take the cup format and mess with it: change the size (Reese’s Big Cup), the shape (Reese’s Peanut Butter Eggs), the chocolate coating (Reese’s White Chocolate Peanut Butter Cups), and/or the filling (Reese’s Elvis Cups).

Since there are so many ways to alter the Reese’s formula and still be able to get away with putting a Reese’s logo on it, it’s no surprise that Hershey has been milking this cash cow for all it’s worth - Reese’s has had more special edition flavors and other spin-offs than almost any other candy (except maybe Kit Kat). Keeping that in mind, today’s candy was probably inevitable: the Reese Hazelnut Crème cup. (They’ve decided to keep the accent on “crème,” perhaps hoping to evoke, say, crème brulee rather than marshmallow creme or numerous other “We can’t legally call it ‘cream’ because there’s no dairy in it” products.)

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The following was sent to us via email and since all of us at Candy Addict have fallen in love with a Limited Edition candy or three, I figured it was worth sharing (with permission):

Like the mysterious beauty of sumptuousness that waddles in the night, it is not a deniable charge, we Americans are rather rotund. We are not however, stupid. (mostly)

I have always had a sweet tooth, hell I’ve always had a sweet mouth. And as a child, whatever I found at the store delighted me. “Oh I found a big Hershey bar - magic has surely been done here!” But I am no longer a child and I am fairly certain the tooth fairy is a tooth junkie, and I am not amused, candy companies… not amused….

You litter the field with genre after genre of limited edition candies, some I hate and some I love, and then you yank them away leaving me the crumbs of the same tired fooking thing time after time. Like expecting a full fridge and finding only milk, eggs, and bread… sure you can do lots with them but ENOUGH IS ENOUGH. Getting rid of Twix Java and leaving us with another PB disaster is the last straw.

Stop giving us remixed, boring candy and take a page from the other countries who do something amazing, and spread themselves out, like the branches of a well-grown tree. Enough crap. Bring back the good, the bad and the different!

We pay your salary, you miserable two-bit toothless old tooth fairies… we may like our butter and creme and fattening convenient things… but that doesn’t mean we’re paying you to kill us with monotony! We’re paying you to make it pleasant to live with dunderheads like YOU!

Signed,
a concerned and peeved consumer
M. Burns

What do you think? Agree? Disagree? What’s your favorite current or past Limited Edition candy?

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They’re finally here! The long awaited Mint Crisp M&Ms that we heard were coming out in time for the new Indiana Jones movie are finally on shelves. And not a moment too soon! Between my eagerness to see Indy in his new geriatric adventure glory and tasting the new M&Ms adventure that Mars has planned for us, I could hardly contain my excitement when I found these in the store. It was like finding Indy’s candy holy grail in a way.

The M&Ms are not the only new candy with the Indiana Jones tie-in. There’s also the Snickers Adventure Bar that I reviewed back in January. The plain Milk Chocolate, Peanut and the new Mint Crisp M&Ms are outfitted in new themed packages and they are quite attractive I admit (more so than the Shrek and the Pirates of the Caribbean ones M&Ms). Of course the Mint Crisp ones are a special limited edition flavor tied to the movie like the White Chocolate Pirate Pearls were.

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Heads up everyone, ’cause there’s a new candy bar in town: Snickers Charged. This new version of the Snickers bar means business with its flashy, bright silver wrapper, red accents, and an image of a snorting, angry-looking rhino on the front. How is this Snickers different, you ask? Well, this Snicker’s limited edition contains caffeine, taurine and B vitamins to provide a big energy surge to help you get though your busy day.

The first thing I did was flip this candy over to see what it was really made of, even though the flavor description remains the same: milk chocolate, peanuts, caramel, and nougat. Upon inspecting the ingredients, there’s 60mg of caffeine, 250mg of taurine, and 10% of your daily value of Vitamin B6, Vitamin B12, biotin and Pantothenic Acid in this Snickers. There’s also 4% calcium and 2% iron in there too. Considering all these additions, the size of this Snickers bar is slightly smaller than the average one, weighing in at 1.83 oz where the original as at 2.06 oz. I guess that extra .23oz with caffeine would have been too much to handle!

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The new Snickers Adventure Bar is a limited edition tie-in with the new Indian Jones movie: Indiana Jones and the Kingdom of the Crystal Skull. Obviously, they aren’t available yet, but here at Candy Addict you’re getting a sneak peek! The packaging design is nice, with an image of Indy from the original trilogy posters on it.

The tag line on the side says “New Flavor Kick!” but doesn’t exactly say what. The back of the bar hints at the flavor combination with a description of a “cliffhanger kick of exotic spice and a hint of sweet coconut.” Sounds interesting! Also on the back the wrapper has “Arti-FACTs” on them which are Indiana Jones’ and Snickers’ information. The one I got was fact 8/8 and listed a scene location for Temple of Doom in Shanghai and claiming Snickers as the #1 selling bar in China.

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It’s a good day for a Candy Addict when you stumble upon a new candy that rocks your world. I was in Walgreen’s the other day picking up a prescription for my newly-acquired bronchitis (long story) and what did I see but a display of new Fire Twizzlers. A cinnamon Twizzlers! When had these come out? I had heard nothing about them! With my love of all things cinnamon, especially Atomic Fireballs, I had to try them.

These Fire Twizzlers are of the “Pull - n - Peel” variety; nine shoestring-thin ropes stuck together to make one solid rope. As you can see from the picture, they are nice and fresh and wonderfully soft. If you like hot cinnamon candy like Fireballs, you’ll love these.

Some of the bites have a nice spicy flavor to them that just tastes good. Some of them have a really spicy kick to them that makes me say “Damn, this is hot!” (but in a really good way). I love these things. They’re way better than Chewy Atomic Fireballs. These are the best non-chocolate candy I have eaten in ages and I am awarding them our coveted CandyAddict.com Awesomely Addictive Candy Award. I’m on my second bag in less than a week.

I talked with someone from Hershey’s and was told that “Fire Twizzlers are a customer exclusive - available only through Walgreens” - so if you want some of these, Walgreens is the only place to find them. The “Twizzler brand team” is supposed to be getting back with me with more information, but I wanted to go ahead and get this review out. I’ll update it if I get any more good info.

• Twizzlers product page (no mention of Fire Twizzlers)

More candy articles about: Twizzlers, cinnamon, Fireballs

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It’s not an everyday event that a new limited edition slips by me. I’m always searching for what the companies are coming out with next. Which is why I was so surprised to walk into my local convenience store and see a Snickers staring at me with a bright and different wrapper. It’s too bad no one with me had a camera, because the double take I made was nothing short of cinematic. How could a new Snickers show up without me knowing about it first?

The new candy on the block is Snickers Nut ‘n Butter Crunch. The wrapper is a bright red-orange with the description: “milk chocolate, peanuts and creamy peanut butter taste.” Sounds interesting! The aroma hints that there’s lots of peanut butter in there. It smells like a Reese’s: sweet chocolate and a salty roasted peanut butter aroma.

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Good lord this candy bar is good. Seriously. I think of all the Limited Edition candy I have tried, this is by far the best. The wrapper says “Coffee Caramel & Chocolate Cookie Covered in Milk Chocolate” and the coffee flavor is just right - not too strong and not too weak. The chocolate cookie goes perfectly with the coffee flavor and the milk chocolate. Looking on the ingredient list, I see “espresso ground coffee” as the last ingredient, so it looks like it gets its coffee taste honestly.

Just to make sure I wasn’t the only one who thought this Twix Java was good, I shared and gave one stick to my wife. She agreed it’s great. It’s definitely good enough to earn our coveted CandyAddict.com Awesomely Addictive Candy Award. It’s that good.

According to the press CD I got from Mars, “TWIX® Java will be available in retail stores nationwide in December 2007.” Most candies actually hit stores before their scheduled release date, so if you are hankering for some Twix Java goodness, I’d start looking for it in stores right about… NOW. No word on how long the limited edition will last, so get it while you can.

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While at the All Candy Expo I got some sneak peeks at some new M&Ms coming soon. Seen above is a banner advertising the new packs of all green M&Ms. Playing off of Candy Urban Legend #3, these packs contain only green M&M’s, for those times when you want to feel a bit frisky.

Next up is Wildly Cherry M&Ms. Available in March 2008, new M&M’S Wildly Cherry Chocolate Candies Limited Edition will be found in select retail stores nationwide. Much like their Razzberry cousins, they will only be available for a limited time and they will be available in all the usual package sizes.

UPDATE: Read our review of the Wildly Cherry M&Ms

Finally, you will see Mint Crisp M&Ms as a tie-in with the new Indiana Jones movie, set to release in May of 2008. These will be minty and contain rice crisps and will be promoted with the blockbuster movie, much like they did previously with the Pirates Of the Caribbean Pirate Pearls White Chocolate M&M’s.

UPDATE: Here is our review of the Indiana Jones Mint Crisp M&Ms

What’s not to love about more varieties of M&M’s? The only thing I can think of is that some are Limited Edition, so if you fall in love with them, they won’t be around forever - kind of like a high school crush. So sad. But it’s fun while it lasts.

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One of the many new products that were being displayed at the All Candy Expo was this new addition to the MARS family: Skittles Chocolate Mix. They were kind enough to give me a few samples and as I walked away from the booth I looked at the package with a strange sense of curiosity and confusion. I’m wondering how this all fits into “Tasting the Rainbow.” Is the new rainbow shades of brown?

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