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Gum Review: Wrigley’s Spearmint Gum (New Improved Flavor)

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Wrigley’s Gum Spearmint New Flavor Package

I’ve been chewing Wrigley’s Spearmint gum forever, and Wrigley’s has been making spearmint-flavored gum forever – at least since 1893 anyway. When I picked up a pack a couple weeks ago and saw “NEW Improved Flavor!” emblazoned across the top, I was scarcely worried at all. After all, Wrigley’s wouldn’t dare change the sweet spearmint flavor that has brought them success for over 100 years. Maybe they’ve made it longer-lasting, I reasoned.

When I unwrapped my happy little stick of gum, I felt a shocking jolt – my delicious off-white gum had morphed into lime green! What? White was good enough for my great-great grandmother, why not for me? Fearless, I began to chew and at first things seemed the same as always. A sweet juice filled my mouth, mmmm.

Then it hit me. This gum is hot! The longer I chewed, the hotter my tongue felt. Soon my cheeks felt hot too and then even my teeth and gums. I had to keep swallowing to get the heat to go away, but three for four more chews brought it back again. After about five minutes, my eyes started to feel a little steamed up too!

Wrigley’s Spearmint was never hot before, but it certainly is now. It reminds me of peppermint heat. I chew spearmint gum because I don’t like my gum hot!

Wrigley, oh Wrigley, I loved your gum. It brought me joy and fresh breath. It brought you profits, five cents per stick. We had a good thing going – for 115 years! Why, oh why, did you change?

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21 Responses to “Gum Review: Wrigley’s Spearmint Gum (New Improved Flavor)”

  1. 1
    Jeni says:

    That’s horrible! Horrible!

  2. 2
    cybele says:

    I agree, I used to love Wrigley’s gums. Since they went for the artificial sweeteners, I’ve dumped them in favor of the much harder to find Chiclets. (Maybe you should try the Spearmint ones Cindy? They’re really mellow.)

  3. 3
    Robby says:

    Thanks for the head’s up. I bet this has something to do with Wrigley’s being bought by Mars. Welcome to the staff!

  4. 4
    Cindy says:

    I agree, Jeni!

    Thank you for the tip, Cybele. It’s been a long time since I had Chiclets, but I’ll have to pick up a package.

    Hey, Robby, thanks for the welcome! I’m honored to be here! :)

  5. 5
    Terrac says:

    I suggest 5 gum’s spearmint flavor. It has I tiny bit of heat when you start to chew it, but then it mellows out to a sweet mint flavor that lasts for hours.

  6. 6
    Cindy says:

    Thanks, Terrac. I’ve never tried 5 gum…actually, I’d never heard of it until a few days ago right here on Candy Addict. I’ll look for it (and those Chiclets) and see what I think. Do I smell another review?

  7. 7
    k says:

    I am so disappointed with Wrigley’s! I called there 1-800-974-4539 number yesterday to ask why and if they plan on changing their doublemint flavor back to the old wonderful flavor and texture that it once use to be. I was told NO and that since March 2008 wrigley’s had not plans on returning to the old wonderful taste (well they did not admit that anything was wrong with the new taste). Well I will never buy any of the companies gum again. Just like Coke a Cola, they changed the way they were making their soda, but after enough Americans complained they changed it back. I really wish there was some other gum out there that could satisfy me like wrigley’s doublemint once did. I feel like a crack addict. HELP

  8. 8
    Annice W. Cope says:

    The flavor may be the same, but now they have added yellow dye #5 which I am allergic to. Allergy for 15 years with body itching and hives. I have tried to buy up all the original spearmint before the “new and improved” label.I found some of the old spearmint in GA and TN rest stop candy dispensers. No I didn’t drive from state to state looking for gum. I just happened to stop at some during my Thanksgiving driving.

    The old gum had no color. Why do you need yellow color anyway?
    If anyone knows where to buy the old please advise. I don’t like the other flavors and have a allergy to the cinnamon gum also.

  9. 9
    Judy says:

    I am really disappointed in the new “improved” Wrigleys spearmint gum. I tried several pieces and then tossed out the rest. I will try Chicklets, thanks for the suggestion.

  10. 10
    Terry says:

    I am in total agreement. I absolutely DO NOT LIKE the “new & improved flavor”. Wrigley’s has been around as long as I can remember and I am 41 years old. I’ve been chewing the stuff since I was about 3 years old. I love the “original” spearmint and doublemint and miss them terribly. I chew gum every single day! Now I have to find something new and more expensive. Why mess with a good thing????

  11. 11
    Lisa says:

    I am so glad I’m not the only one that thinks the new formula is terrible. I look in every store I go into, but they have all switched. Has anyone found an alternative to our beloved Wrigley’s? It’s so hard to find gum without artificial sweetners. :(

  12. 12
    Candy Addict » Gum Review: Search for Spearmint Mini-Roundup Part 1 says:

    [...] leaves image from katrinket at Flickr Some time ago, I bought a package of Wrigley’s Spearmint gum only to discover that the flavor had been changed dramatically. To put it mildly, the spearmint [...]

  13. 13
    Candy Addict » Gum Review: Orbit Mist says:

    [...] spearmint, but this Peppermint Spray from Orbit Mist was quite enjoyable. It had less heat than the new Wrigley’s Spearmint while retaining a strong peppermint flavor. It’s actually inspired me to want to chew more [...]

  14. 14
    Joe says:


    Thanks for the article. I feel exactly the same way. The addition of artificial sweetners makes it taste worse as well. I don’t understand how they could be so stupid. I think the only thing we can do is make sure to NOT BUY THIS STUFF. Once sales go down, maybe they’ll get a clue and change it back. Please let us know what else we can do.

  15. 15
    Candy Addict » Gum Review: Search for Spearmint Mini-Roundup Part 2 says:

    [...] the girl with the Spearmint Eyes. Once a Spearmint Girl, always a Spearmint Girl… only Wrigley let me down. So I’ve been on a quest to replace my first love, and it’s time for the second part of [...]

  16. 16
    mike g says:

    I hate the new wrigley’s too! gets nastier as you chew it ! They are trying to compete with all the other garbage gums out there that the new no mind consumers like with the artificial sweeteners in them ! Yes! they put sugars and aspartame in the stuff! I remember when the poptart was destryed some years ago. They called that an improvement by throwing the smucker’s name on it ! It’s just one more step towards the end of the world. LOL

  17. 17
    J. L. says:

    I too am really disappointed with the new formula. It leaves a TERRIBLE after taste in one’s mouth after it has been chewed for a few minutes. I will not be buying any gum manufactured by Wrigleys.

  18. 18
    dmtwite says:

    I was one who was so sad to find that Wrigley’s changed its formula for their Spearmint gum. However I was in Germany last year and purchased the gum. It was the original flavor.

  19. 19
    Gina Orr says:

    I also called Wrigley’s asking if the old formula spearmint gum was available to buy anywhere….no luck! I am 42 amd have chewed it since I was about 4… I bought one pac of the new & improved but will never buy another. Hopefully they will come back out with the old:(

  20. 20
    Rynic says:

    Freedent Spearmint taste like doublemint.

  21. 21
    Louisa Crav says:

    The old-style Wrigley’s spearmint was the only gum I bought for thirty years. When the new formula hit the market, I bought one pack and threw out it out after chewing only one piece. Such a disappointment. I miss the smooth, sweet flavor and the texture of the gum, which stayed elastic for hours. I haven’t bought a pack of the new formula since. I don’t think Mars cares but I felt like posting this for my own satisfaction.

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