With the recent introduction of new Trident Splash gum, it got me thinking about some of the original “liquid center” gums from the past. Remember Chewels, Tidal Wave, and Freshen-up (“the gum that goes SQUIRT”)? I remember when they first came out and how “revolutionary” and different they were. I also remember sometimes sucking out all the liquid center before chewing the gum.
Chewels are no longer made and neither is Tidal Wave, but, despite not having seen them in stores for years, Freshen-up gum is still being made today and can be found at many online candy stores and even Amazon sells Freshen-up.
Here’s a Freshen-Up commercial. How many of you remember this commercial? I do. “The gum that goes SQUIRT!”
Here’s a Tidal Wave Gum commercial: